Our Most Recent Issue:

Reusing and Recycling:
Manufacturing Without
Waste at SIA


The Subaru Difference is a company-wide, customer-focused corporate philosophy that puts the Subaru customer first in all decisions and actions. This perspective affects all of the company’s programs, including vehicle design and engineering, product quality, the improvement of the dealership environment, employee training, customer service, and overall vehicle sales and service.

Learn about the company’s commitment to putting the customer first in all matters.


Subaru Difference Stories:
Reusing and Recycling: Manufacturing Without Waste at SIA Summer 2005
Talking Subaru – Online Style! Fall 2004
Putting the Customer First Spring 2004
In Recognition of Excellence: The Subaru Owner Satisfaction and Loyalty Recognition Program Summer 2003
The Stellar Performer Program Spring 2003
The Subaru Customer/Dealer
Services Department
Winter 2003
Subaru Maintenance:
A Shared Responsibility
Fall 2002
The Subaru Customer Surveys: How Your Opinion Makes the Difference Summer 2002
The Subaru Signature of Excellence Facility Program Spring 2002