Winter 2008 Forward to a Friend

Owner Spotlight: Robert Kesten - Raising Awareness, Changing the World

Robert Kesten and sons
Robert Kesten and his two sons enjoy outdoor activities.

Robert Kesten wants to make the world a better place. He heads the Center for SCREEN-TIME Awareness, a nonprofit, grassroots organization based in Washington, D.C. It encourages people to take control of their screen media to live healthier lives in vibrant communities.

“I am inspired to do all I can to give my two sons a better world.”

“Our goal is to help people reduce the amount of recreational electric media and technology in their lives,” Kesten said. “Rather than waiting for others to make ‘better’ programming, we can turn it off and reclaim time for our families, our friends, and for ourselves.” Millions of people all over the world have participated in the Center’s “TV-Turnoff Week,” which began in 1995.

As the group’s executive director, Kesten travels a lot – so much so that he refers to his 2006 Legacy wagon as a “work horse.” “It has been loaded with posters, suitcases, and books and, equally important, gets me where I have to go,” Kesten said. “It is one thing I always feel I can count on.”

He recalls one unforgettable, middle-of-the-night snowstorm with the Legacy: “The snow was about a foot or so high, and I was the only car on the road,” he said. “There was an emergency called, and many roads were closed. The car never slid, made every incline, and I experienced one of the most beautiful scenes I have ever seen,” he added.

Kesten embraces the opportunity for change and has established the “A Lifestyle for the 21st Century Campaign.” “I am inspired to do all I can to give my two sons a better world,” he said. “I needed to be able to look them in the eye and know that I tried.”

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